Ray-Ban Meta

{ Core Assets }

Agency : SpecialGuest

Role : Creative Director

With Ray-Ban Meta’s release of a batch of new features, we created a suite of videos and stills showcasing each one — including listening to music, live translation, capturing video, and new Meta AI capabilities.

+ Several more assets

This core asset campaign makes up a suite of videos that are used across various mediums including paid media, in-app, social, and on the Ray-Ban Meta website.